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Online shopping figures uk Shopping Figures For the UK

The market for online retailers has grown exponentially since its inception. This is particularly evident in the UK where e-commerce accounts for 20% of retail sales.

Many shoppers use online shopping to research brands before making a purchase and 45% of them prefer to "buy online, pick up in store". This is a shift in the way people shop that brick-and-mortar shops should be aware of.

1. Online retail sales in the UK

There's no denying that online sales of merchandise have risen significantly in the UK over recent years. According to 2023 statistics the B2C market for online shopping is expected to grow to $120 billion in the next year. This growth is fueled by shifting consumer habits and the use of digital transformation technologies by retailers. As a result bricks and mortar shops are losing popularity as more shoppers prefer online stores for their purchases.

With this in mind, it's important for both pureplay and omni channel retailers to understand what drives consumers to buy online. To help you understand this, we've created a collection of retail sales figures and other statistics that are both eye-opening and revealing.

Fashion is the most popular retail industry in the UK with 28 percent of all online sales. This is likely due to the wide range of merchandise and the convenience of trying on clothes without leaving your home. Electronics is the second most popular with 16% of online sales. This is likely due to the constant demand for new gadgets and the desire to keep up with latest technology. Online sales of hobbies and leisure products account for 15% of all online sales.

When asked about the factors that drive customers to shop online 57% of UK consumers cited convenience as the main reason. This is followed by 48% who pointed to price comparison and 37% indicated they were seeking special offers or discounts. These results indicate that UK shoppers are less price-driven than their European counterparts, and are more focused on convenience and a wide product variety.

2. Online shopping in the UK

Online shopping is becoming a part of the daily routine for many UK consumers. Be it for groceries, electronics or even clothes - more than half of UK residents over the age of 65 have made a purchase online within the last year. With a variety of payment options customers can also decide the best time and method for their goods to be delivered.

There are many reasons for shoppers to shop online among them, the most common include convenience price, availability, and price. In fact 57% of shoppers who shop online mention convenience as the primary motive behind their shopping. Then, 48% cited lower prices as another advantage, while 37% cited the availability of more choices as well.

UK consumers are also becoming more eco conscious when it comes to their online shopping habits. 79 percent of UK shoppers recycle boxes and other packaging material from their online purchases. They might even take action if believe that their packages are not being packaged in environmentally friendly ways.

Some consumers want to make their shopping experience more personal. They are not just trying to reduce their environmental impact but also reduce their carbon footprint. For example, 35% of UK customers have purchased clothes, footwear, or accessories from a retailer with their measurements on the file. This allows them to skip the return process and get what they want faster.

It is interesting to consider that UK consumers are reported to be more eager than ever before to wait for online orders. This could be due to the fact that they are used to the slow delivery times and have a better understanding of the time it takes for an item to be delivered in the mail.

3. Online shopping in the UK in accordance with the age group

Shopping online in the UK is a favorite pastime for a lot of people. Clothing and Online shopping figures uk accessories are among the most sought-after purchases, followed by groceries, and media like movies and music. Online shopping is also very popular in the UK during the annual Black Friday and Christmas sales. These sales are extremely convenient for consumers. Online comparisons of prices and products are also possible when purchasing these items.

It is important to know that online shoppers come from a variety of backgrounds. This is why it is crucial for online retailers to know the demographics their customers are looking for when purchasing products. In addition to this it is crucial to be aware of the amount of time each age group spends shopping online. For instance, the younger generation is far more likely to shop using mobile devices than any other age group. This is because this age group is busy and uses multiple devices to complete online tasks.

The older generations are more conservative in their purchasing habits and less influenced by advertising on the internet. They are also more likely to visit high street stores to feel and see products prior to making an purchase. But this doesn't mean they won't buy online because the convenience and ease of online shopping remains attractive to them.

Another interesting aspect to think about when it is about online shopping is that the older generations are more likely to expect and expect free delivery on all of their purchases. They are also more likely to drop carts if shipping costs seem excessive. Moreover, 61% of those over 55 say they will add more items to their shopping carts in order in order to reach the free delivery threshold.

4. Online shopping in the UK according to gender

Both genders in the UK are equally likely to shop for goods online. Women are more likely than men to make major purchases like furniture and electrical appliances. Both groups are more likely to purchase fashion, health and beauty, home and garden, and consumer electronics products.

In addition, UK consumers are increasingly looking for businesses that are environmentally-friendly and community-based. Studies have found that 70% of shoppers are influenced by the way a company responded to the COVID-19 pandemic with 69% of them seeking out brands that are supportive of and are in close contact with their local communities.

Shoes and clothing are among the most popular products to buy online in the UK. In fact 62% of British women who shop online purchased these items by the year 2020. However online sales aren't limited to the clothing sector, with a variety of other products available like kitchenware, jewellery and sports goods.

In the process, online shopping is becoming more popular as a way to find the most affordable prices on these items. Some experts estimate that by 2024 online sales could make up almost one third of retail sales.

While some retailers struggle to keep up with the growth in online shopping, others are thriving. Online sales are growing in fashion, health and wellness, home and garden, and consumer electronic.

The trend for buying these items online is expected to continue to increase in the years ahead. As the number of internet users increases it is anticipated that online shopping will be more popular in the near future. As online shopping is becoming more popular, retailers must ensure that their websites are optimized for mobile devices. They should also offer an easy and secure checkout process.

5. Online shopping in the UK by region

The UK is one of the leading European online marketplaces. The majority of its customers are influenced the convenience, affordability and vast selection of products when they shop online. These factors make it a great opportunity for retailers to invest in their online presence and provide an easy online shopping experience.

In the COVID-19 pandemic online sales increased significantly as consumers opted for safe and convenient alternatives to in-store purchases. This trend has continued following the outbreak as consumers continue to buy online as an alternative.

Shopping online is a large component of the UK retail industry Some estimates suggest that it will account for one-third of all retail sales by 2024. This is due to the growing popularity of e-commerce among consumers and technological advancements.

In the UK 57% of shoppers who shop online mention convenience as the primary reason for them to shop online. This is closely followed by 48% who highlight that it is easier to find deals and special offers, and 37% who say there's a greater variety of products that are available online. This is in contrast to Europe where a higher percentage of consumers said that lower prices were the key driver for their purchase famous online shopping sites for clothes.

Consumers are also open to trying new brands and products when they shop online. Almost a quarter of online shoppers have bought products they've never seen in a store before, and half are willing to try new products when shopping on an online marketplace like Amazon. UK shoppers are in love with the buy now and pay later checkouts. 29 percent of online shoppers have made use of this method in the past year.

Additionally, a strong online return policy is an essential aspect of the ecommerce environment in the UK. The majority of online shoppers (59 percent) look up a retailer's return policy before purchasing, and nearly half of them expect the seller to arrange and pay for return shipping.